Flipkart prepares for its biggest ever BBD, ramps up infra, hiring

May get 40-50 mn new users mostly from tier-3 and 4 towns; Flipkart also has operating warehousing space of 21 mn sq ft to enable faster deliveries

Fifty kilometres from Kolkata, at Haringhata in Nadia district of West Bengal, hiring at Flipkart’s big-box unit is on full steam; about 400 people are joining every day at this point. And there is unlikely to be any let-up in the intensity as the e-commerce major gears up for The Big Billion Days (BBD) sale, Flipkart's annual festive extravaganza.

The Haringhata facility, which happens to be Flipkart’s largest fulfillment centre, started operations last year and is in ramp-up mode. There are 3,000-3,500 people currently working out of the massive structure that sits on a 110-acre plot and has a built-up