Business Standard

Tuesday, December 24, 2024 | 09:30 AM ISTEN Hindi

Notification Icon
userprofile IconSearch

No more freebies! Influencers, music bands, doctors liable to 10% TDS

Ensure value of goods doesn't exceed Rs 20,000 to avoid TDS

tax
Premium

This provision is likely to affect businesses that engage dealers and franchisers and provide them benefits based on their performance, or for the purpose of marketing.

Bindisha Sarang
The Central Board of Direct Taxes (CBDT) recently issued guidelines on how the new tax deducted at source (TDS) provisions regarding benefits received in a business or profession are to be applied. These provisions will come into effect from July 1. The Union Budget had introduced them by inserting a new Section 194R into the Income-Tax (I-T) Act, 1961.

According to it, TDS of 10 per cent must be deducted by any person who provides benefits or perquisites exceeding Rs 20,000 in a year to a resident, arising from the latter’s business or profession. This provision won’t apply to individuals

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in